Sava is a self-awareness and personal development card game which focuses on helping individuals better understand themselves so they can achieve more motivation, improved learning, positive outcomes, and better life satisfaction. 

Our goal with this project was to create a compelling brand identity that reflects the game’s purpose and resonates with those on a journey of personal growth.

Specifically, we aimed to:

• Ensure an intuitive design that encourages deep introspection.
• Craft a visual identity that feels both inspiring and approachable.
• Position the brand as a must-have tool for self-discovery and personal development.